Elon Musk’s threat to remove blue check marks from Twitter accounts unless they subscribed to the social media service did not materialize by the Saturday deadline. Musk wanted to push Twitter towards a pay-to-play model, but it appears that many with blue check marks opted to add disclaimers about paid-for checks rather than face them being removed. Twitter has not clarified whether its policy has changed. Originally, Musk said that from 15 April, only verified accounts will appear in Twitter’s For You feed, but a new message has now been added to profiles, stating whether a check mark was paid for or reflects a Twitter Blue subscription.

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